Friday, January 24, 2020

A Morbid Taste for Bones, by Ellis Peters, and Favorite Father Brown St

Think nothing exciting ever happens in the life of a clergyman? These two thrilling books, A Morbid Taste for Bones, by Ellis Peters, and Favorite Father Brown Stories, by G.K. Chesterton, may make you reassess that presupposition. Favorite Father Brown Stories concerns an English priest named Brown who lives in 19th century England, and takes on various odd cases that come his way in everyday life. Alternately, A Morbid Taste for Bones concerns an older monk named Brother Cadfael who lives in the middle ages, and is caught in the middle of the murder of a farmer in a small village. Desperately, he tries to figure out who murdered the man, to appease the farmer’s livid daughter Sioned. Since both Brown and Cadfael are of the priesthood, it is fascinating comparing the two characters and seeing how they are similar, and how they are different. Particularly, they contrast in terms of the time and setting they live in, and also in their methods of solving cases, but they are simi lar in how they both share the same view that man is a depraved being, capable of both great virtue and terrible evil. One thing that separates the two characters of Father Brown and Brother Cadfael is the world that the two men live in, which is separated by several centuries of time and a seemingly different reality. For instance, Brown lives in the very down to earth, highly materialistic world of 1800’s England. In all of his stories, there seem to be very little, if any, reference to the supernatural. Actually, in one Brown story, â€Å"The Salad of Colonel Cray†, when a colonel suspects that he was placed under a curse by the head of a cult because of odd occurrences such as being slightly touched and having blood run down his neck violently, Brown ends... ...dfael lives in the mysterious times of the Middle Ages in Europe. Also, there is the fact that Brown is more of an introverted thinker, who keeps to himself until he has finally solved the mysterious cases surrounding him. Meanwhile, Brother Cadfael verbally processes and goes through his cases with those he can trust. But the thing that connects the two members of priesthood together is the fact that they both share a common view of man: that he is capable of good, but just as capable, and prone, to injustice, and iniquity. But these two sleuthing priests try to ensure that no injustice goes unnoticed when they are around, and that is what makes these books a joy to read. Works Cited Chesterton, G.K. Favorite Father Brown Stories. New York; Dover Publications, Inc. Print. 1993. Peters, Ellis. A Morbid Taste for Bones. New York; The Mysterious Press. Print. 1977

Thursday, January 16, 2020

Critical Analysis of Marketing Mix

Marketing mix for evaluating business situationsAnalytical frameworks are the models designed by the experts who might have faced an problem earlier in either establishing or running a business unit. Fortunately, we can use these analytical frameworks to our advantage in order to identify the skills, organization techniques, examples and expertise of others (Lieberman, 2007).The most prominent business tool which was first expressed by McCarthy (1960) is 4 Ps of marketing mix. Marketing mix gives a basic conceptual framework for the managers, these tools can be used to develop both long term strategies and short term tactical programs (Palmer, 2004). Product (To be designed as per the need of the customer)Place (Place at which, product should be made available) Price (cost at which the audience is ready to pay) Promotion (Advertise to attract the audience)Though, the 4Ps remain a staple of marketing mix. The paradigm shift with the emergence of E-commerce rose for critical analysis o f marketing mix. Many management sub-disciplines like, consumer marketing, relationship marketing, services marketing and E-commerce does not implement the marketing mix in equal proportions (Moller, 2006). E-commerce or online marketing concentrates more on the price as, the product is well-known.It also promotes intensively to push the consumer to buy the product so, Price & promotion are prioritized in E-commerce. Moller (2006) further criticized the 4Ps that it â€Å"does not consider customer behavior† (p. 4), is not suitable for service industry, â€Å"does not focus on relationship building† (p. 4), does not emphasize on the â€Å"customer-focused management† (Fakeideas, 2008, p. 4) and Product is stated in a singular sense but, most companies sell inter-dependent products (Fakeideas, 2008).Lets evaluate if the Marketing mix can be implemented in developing a marketing plan for executive MBA program of University of Greenwich. Before launching the program , a primary plan of assessing the SWOT and PEST frameworks helps to identify various dimensions (Ergen, 2011). For instance, Legal and political environment affects the educational sector in its administration for an extended period which might create opportunities or threats (For instance, the UKBA rules of issuing student visa without the work permit effected the revenue of  education sector).Whereas, economic crisis and external forces may create opportunities for entering a new market otherwise, a threat for present market opportunities. Marketing mix misses out on the above mentioned external factors which are vital for a product or a service. Furthermore, the Segmentation, Targeting and Positioning of â€Å"MBA program† should probe certain questions like, Which segment of audience are more willing to pursue MBA? How effectively can we communicate about our Program to the target audience?How does the audience perceive about our program? (Ergen, 2011). In service indus try customer satisfaction & experience while availing a service is of paramount importance since, it creates brand equity and loyalty (Grove et al, 2000). Similarly, for an educational product building on brand equity and student loyalty creates a word-of-mouth publicity. Hence, a traditional marketing mix should be replaced by price, brand, packaging and relationships for an service industry (Beckwith, 2001).To conclude, marketing mix is not a scientific theory, but merely a conceptual framework which aids decision makers in configuring their offerings to suit consumers needs (Palmer, 2004). Marketing mix misses out on many external factors and it is a typical model for manufacturing units who does not focus on service marketing. On a whole, any analytical framework gives an outline of business situation; the managers have to dig in more factors to understand the scenario thoroughly for better approach of solving a problem.

Wednesday, January 8, 2020

Minimum Wage Should Not Be Raised - 863 Words

The average hourly pay in The United States is $25.73 (Table B-3). That is more than triple the minimum wage. If the minimum wage is increased, it would eliminate people’s incentives to improve. On top of that, inflation would occur, and poverty would virtually stay the same. In addition, raising the minimum wage would bring on hardship for small businesses. Of course, one may argue that the minimum should cover the cost of living, but people should have to work for their money. The minimum wage should not be raised in the United States. If the minimum wage were to go up, people would not have a reason to improve their education. This would bring the lower-class and middle-class together, creating a bigger gap between the upper-class, and that of the average U.S. citizen. The average upper-class family makes roughly 70 times the average income of a lower-class family (Fry). According to the Bureau of Labor Statistics, right now only 3.3 percent of hourly paid workers are paid minimum wage. Raising the minimum wage will greatly increase the percent of people who are paid minimum wage. The amount of workers who would need to further their education to get a good job will decline. The average pay for workers who only have a high school diploma of less is $14.64 (Earnings). Increasing the minimum wage will nearly eliminate the lower half of the average. Therefore, this will make it so people will not have to attend college to get a job to satisfy their wants. People need to goShow MoreRelatedMinimum Wage Should Be Raised?958 Words   |  4 PagesMinimum Wage Louis Montgomery III English Composition 101 Mrs. Blackwell April 23, 2015 Minimum Wage Do minimum wage jobs help pay the bills? Do minimum wage jobs support the family? Should minimum wage be raised? Will raising the minimum wage reduce poverty? The idea of minimum wage jobs is to help people get work experience without having any skills. Most minimum wage jobs include fast food restaurants and grocery stores. Minimum wageRead MoreShould Minimum Wage Be Raised?1062 Words   |  5 Pagesever pressing question regarding Minimum wage. Not many subjects can ignite a controversy as quickly as that of whether or not minimum wage should be raised, or by how much should it be raised or if it should remain the same. What is minimum wage? By definition, minimum wage is the minimum hourly wage an employer can pay an employee for work. (â€Å"MinimumWage.com†) America’s minimum wage was first introduced by President Franklin D. Roosevelt in 1938. That minimum wage was introduced as part of the FairRead MoreShould Minimum Wage Be Raised? Essay1596 Words   |  7 Pagesgovernment has so generously termed the â€Å"minimum wage†. In Missouri, the minimum wage has been set at a rather appalling $7.65 per hour while in other states there are wages starting as high as $10. Though arguably the economy is not as sluggish and terrible as it once was, $7.65 per hour will not help those who have children, no college degree and debts to pay. It is not only Missouri that has minimum wage laws, but every other state in America has minimum wage laws in place. Both California and SeattleRead MoreMinimum Wage Should Be Raised1145 Words   |  5 PagesThe current minimum wage is $7.25, which equals two gallons of milk, one fast food meal or two gallons of gas. Can you imagine yourself working 12-hours a day and only having enough money to p ay for rent and put food on the table for your family? With working all those long hours, you can barely afford to pay your utility bills and after that you don’t have enough money or time for luxuries like clothing or vacation. You have no savings as matter of fact, you are in a huge debt and you are livingRead MoreShould Minimum Wage Be Raised?870 Words   |  4 PagesShould Minimum Wage Be Raised? Minimum wage has always been a controversial issue. Many politicians use the argument of minimum wage for their own political propaganda. Some may argue minimum wage should be raised, while others believe it will have detrimental effects on our economy if it is raised. Surprising to most people, minimum wage earners make up only a small percent of American workers. According to the Bureau of Labor Statistics, minimum wage workers make up about 2.8% of all workersRead MoreMinimum Wage Should Be Raised935 Words   |  4 PagesMinimum wage is an ongoing debate in the United States. There are some people who think that it should be raised to a higher rate and others who think that it should not. There are many different pros and cons with raising minimum wage. Minimum wage is at a balanced rate that should not be raised due to lack of skill, low education, and economic problems. Jobs that require minimum wage are created for young adults who are in college or high school. They are to help one get one on their feet so thatRead MoreMinimum Wage Should Be Raised910 Words   |  4 Pagesmaximize the American Dream on the minimum wage† (Benjamin Todd Jealous). In 1938, minimum wage was created by the federal government in order to protect workers by ensuring a minimum of twenty-five cents per hour worked. Though President Roosevelt had the right idea in protecting the workforce, something needs to be done to ensure that Americans are getting a reasonable amount of money for the amount of hours they have worked. As Benjamin Todd Jealous stated, minimum wage is not enough for the averageRead MoreThe Minimum Wage Should Be Raised998 Words   |  4 Pagesprestigious job at such a young age. However that is not the case, if the minimum wage is raised to $15 an hour, a 16 year old could make $18,000 yearly working only 25 hours a week at McDonalds. Now for tee nagers that have goals for college or a car, that would money to set aside for the future, however most 16 year olds do not have those goals in mind yet, so that extra money turns into wasted money. As of February 2016 the minimum wage ranges anywhere from $7.25-$10 across the United States. Florida’sRead MoreThe Minimum Wage Should Not Be Raised858 Words   |  4 PagesRepublican presidential candidate, Ted Cruz, is of the opinion that the Minimum wage should not be raised. This is a large issue as the current federal minimum wage of $7.25 is not enough to support basic living costs in a fair number of states. Ted Cruz highlights the consequences of raising the minimum wage yet ignores the cons of it remaining static (Ted Cruz on the Minimum Wage). In an article in The Atlantic, the discussion of the cost of living is brought up. The article talks about how theRead MoreShould Minimum Wage Be Raised?1337 Words   |  6 Pagesnot to raise the minimum wage in America has b een a widely discussed topic for years. Minimum wage refers to the smallest amount of money a worker can legally be paid in the U.S. It was first signed into law in 1938 by President Franklin Roosevelt in order to keep workers out of poverty and as it stands, the current federal minimum wage in the U.S. is $7.25 per hour. (United States Department of Labor). Today, while some are even questioning the significance of having a minimum wage at all, others